Home Testing Kits Market

Global Home Testing Kits Market Overview

The Global Market for Home Testing Kits Estimated at USD 3.83 Billion In the Year 2023, Is Projected to Reach A Revised Size of USD 6.69 Billion By 2032, Growing at A CAGR of 6.4% Over the Forecast Period 2024-2032

At-home testing kits are testing instruments that allow people to perform tests at home and receive results within a minute. Health testing instruments include health monitoring equipment for regular checking and controlling the health of various diseased patients like diabetes, HIV, and other infectious diseases. It is more convenient and comfortable to perform the test at home by using home test kits. These kits are self-testing kits and are advanced versions of the fast, point-of-care test kits that were created for healthcare professionals. Manufacturers are designing the kits for the strategy of wellness and prevention, and management of acute as well as chronic disorders. The variety of home test kits available in the market such as HIV tests, pregnancy tests, diabetes, ovulation test, and infectious diseases such as malaria, COVID-19, and others. In recent years there is rising the use of self-help and do-it-yourself (DIY) test kits because of the convenience to use and rapid results which significantly drives the market of the home test kit.

Market Dynamics And Factors For Home Testing Kits Market

Drivers:

Rising Adoption of The Home Testing Kits

Growing awareness among the people about several new products, so adoption of the home testing kits is increased is the key factor that helps the growth of the market. In the last few decades increasing the prevalence of chronic diseases like heart disease, and diabetes. For instance, Statista stated that in 2021 there were 537 million people suffering from diabetes worldwide.  Moreover, according to WHO in 2021, there were 1.5 million people who acquired HIV worldwide. Thus, among the people growing awareness about the prevention of diseases. It is not possible for every patient to visit the hospital every day for a check-up. Hence, they prefer home test kits for regular check-ups. The pandemic period brings a huge change in the demand for home test kits. Owing to several restrictions in place, peoples like to buy home test kits. Apart from this, home testing kits are easily available at every pharmacy including online as well as offline pharmacies. Thus, its adoption is increasing that supporting the growth of the market of home testing kits over the forecast periods.

Restraints:

Inaccuracy in Results Associated with Home Testing Kits

Home testing kits have various benefits but most peoples are always doubtful about the accuracy of the result is the key factor that restricts the market growth of home testing kits.

Home testing kits are easy to use and come at affordable prices and are used for monitoring various infectious diseases. But some of the kits show variations in the result, so peoples are confused and have not trust the result of the home testing kits. Thus. they like to prefer to visit hospitals or laboratories for tests instead of home tests which is hampering the growth of the home testing kit market.

Opportunity:

Opportunity in the Advanced Technologies

The latest technologies used in the making of medical products provide a lucrative opportunity for the home testing kit market. Artificial Intelligence, Machine learning has the most important role in the healthcare sector and have the ability to improve the safety of patients and administrative processes through their quicker and automated performance. Owing growing prevalence of various infectious diseases manufacturers and the government also increasing their investment in new products. For instance, DAM Health a medical diagnostic company launched a new home test kit in March 2022 to meet the demand of the pandemic. AI technology is used in these kits for rapid and accurate results. Thus, novel advanced technology offers a huge opportunity for the home testing kits market during the forecast periods.

Segmentation Analysis Of Home Testing Kits Market

By Test Type, the glucose test is expected to have the maximum share in the home testing kit market during the forecast periods. Owing to the growing prevalence of diabetes patients around the world. The following figure shows the prevalence of diabetes in the world in the selected countries as of 2021.

Thus, this is the growing prevalence of coronavirus infections, rising the demand for cassettes for testing. Moreover, cassettes are also used for pregnancy tests, and an increase in the number of women using home pregnancy test kits. Thus, the growing demand for cassettes for various tests supports the growth of the market over the forecast periods.

By Distribution Channels, online pharmacies are dominated the market share of home test kits. Owing to the growing prevalence of various infectious diseases, rising the trend of purchasing medicines online.  Apart from this increasing number of internet users in the world prefer online pharmacies for purchasing any medical products. For instance, according to Statista, in 2021 there were 4.9 billion people using the internet in the world. The products in online pharmacies are cost-effective as compared to the products in retail pharmacies and drug stores. Thus, increasing the number of peoples that uses online pharmacies for the purchase of home test kits support the growth of the market.

Regional Analysis Of Home Testing Kits Market

North America is expected to dominate the home testing kit market owing to high healthcare expenditure and rising awareness about the home testing kits benefits. Additionally, in the North American region growing prevalence of the diseases such as diabetes, heart disease, and other infectious diseases. For instance, according to the center for disease control and prevention, in 2021 there was 37.3 million Americans had diabetes and 96 million Americans had prediabetes. Moreover, the covid-19 cases in North America are also increased and people in this region use rapid antigen test kits. There are various home testing kits are available in the market for the detection of pregnancy. According to Statista, in Unites State in 2020, there were 7.92 million women who used home pregnancy tests. Thus, the growing awareness about home testing kit use and the rising number of infectious disease patients in this region that expected to increase the market of home testing kits in the North American region over the forecast period.

The Asia Pacific is the second dominant region in the home test kit market. This is due to the highest population base with the large prevalence of various infectious diseases. In the APAC region high number of people that suffering from diabetes. For instance, according to Statista, China is the country with which the highest number of diabetes population. The flowing diagram shows the growing number of diabetes patients from 2015 to 2021 in China

Apart from this, in Pakistan, there were 31% of the diabetes population in the same year. In this region covid-19 incidence cases also increased and peoples are more aware of the new healthcare products for diagnosis including home test kits. Thus, the demand for home testing kits is increased from the APAC region which increases the market of this region.

Europe has rapid growth in the home testing kit market owing to the high adoption of the new technology. European peoples are well-educated and are more open to accepting new technology. In recent years, the prevalence of chronic diseases in Europe is increased. For instance, Statista stated that there were 2.6 million people have diabetes in 2021 Italy. The incidence of coronavirus patients is also increasing in this region. In Europe, there were 246 million confirmed cases of the covid-19 from January 2020 to August 2022. Peoples in this region are more aware of the diagnosis of diseases and they use home care tests for regular check-ups that propel the growth of the market of this region.

Top Key Players Covered In Home Testing Kits Market

• Abbott(US)
• ACON Laboratories Inc. (US)
• Rapikit (US)
• BTNX INC. (Canada)
• bioLytical Laboratories Inc. (Canada)
• OraSure Technologies Inc. (USA)
• BD (US)
• Cardinal Health (USA)
• B. Braun Melsungen AG (Germany)
• Piramal Enterprises Ltd. (India)
• PRIMA Lab SA (Switzerland)
• Siemens Healthcare GmbH (Germany)
• Quidel Corporation (California)
• Bionime Corporation (California)
• SA Scientific (US)
• ARKRAY USA Inc. (USA)
• Everlywell Inc. (US)
• Nova Biomedical (Waltham, MA)
• Eurofins Viracor Inc. (US)
• SelfDiagnostics OU (Estonia)
• AdvaCare Pharma (Shanghai)
• AccuBio Tech Co. Ltd (China)
• BioSure (UK)
• Atlas Medical (UK)
• TaiDoc Technology Corporation (Taiwan)
• LifeScan IP Holdings LLC (Switzerland)
• Chembio Diagnostics Inc. (US)
• Drägerwerk AG & Co. KGaA (Germany)
• F. Hoffmann-La Roche Ltd. (Switzerland), and other major players.

Key Industry Development in The Home Testing Kits Market

• In May 2024, The Ministry of Health in Uganda recently launched the Community CheckNow HIV self-testing kit at a ceremony attended by Vice President Jessica Alupo and Health Minister Jane Ruth Aceng at Kololo Ceremonial Grounds, urging for increased awareness and behavior change to combat HIV/AIDS.
• In August 2023, Viome Life Sciences launched a Gut Intelligence Test at 200 CVS locations for evaluating gut health and providing personalized dietary recommendations. Viome uses advanced technology to analyze individual uniqueness and the microbiome, translating data into actionable insights for better healthspan and lifespan.